Digital Digest
The ongoing Apple iOS 14 updates related to data privacy are creating waves for advertisers. The intention is to provide users with transparency on what data apps are tracking on mobile devices and how that…
In business, consistency is key, and an omnichannel marketing strategy can help bring consistency to your marketing efforts. Your brand has a clear message to share with your customers, and omnichannel marketing will help you…
The COVID-19 pandemic threw the world a curveball this time last year, requiring entire industries to adapt faster than ever before to keep up with consumer needs while working from home offices under uncertain circumstances….
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
If you’ve ever wondered why some of your marketing campaigns perform better than others, defining an attribution strategy for your digital advertising will be a game changer for your brand. After all, 60% of marketers…
Marketers work hard to make digital content shareable and shoppable, but no campaign even gets off the ground without first being visible. Search engine optimization (SEO) refines how easily-discoverable your content is to relevant searches…
Ecommerce is a catch-all term for the buying and selling of goods over the internet. This simple concept has changed how entire industries do business, be it retail goods, B2B sales, subscriptions, or services. The…
